Health Comm Central

When Dr. Karen Hilyard, a public health communication strategist, decided to rename her business from Twig Strategies to Health Comm Central in 2021, she was referred to us for a new logo and website redesign. The project involved creating a  combination mark logo and style guide that visually reflected the new direction of her business. Alongside this, we revamped her website to enhance user experience and align with the updated brand identity. Two years later, Dr. Hilyard returned to us, seeking assistance with launching her new 14-module course, Artificial Intelligence in Public Health, in November 2023. Our role was to set up her course on the Thinkific platform, ensuring a seamless and user-friendly experience for her learners. Additionally, we optimized her sales page copy for search engines, and designed it to effectively communicate the value and uniqueness of her AI program.